News archive

Tag: Tmall

IKEA partners with Alibaba to open the first virtual IKEA store on Tmall

01-04-2020
IKEA Retail China, Alibaba, Tmall, ecommerce, first virtual IKEA store,

On March 10, Inter IKEA Systems B.V. (owner of the IKEA concept and global franchisor), IKEA Retail China and Alibaba Group Holding Ltd. launch the first virtual IKEA store during a digital signing ceremony via Taobao Live Streaming from IKEA Shanghai Baoshan and Hangzhou Ali Park. The virtual IKEA store on Tmall will offer around 3500 IKEA …

Subscribe to our newsletter